It’s tough out there. If you want to get a lender’s attention you have to be on your game. What does that mean? It means that when you write a blog or any content, you need to make sure that it gets read. That seems...
For mortgage technology vendors, oftentimes they are selling ideas. They are trying to convince mortgage lenders to automate a process that is traditionally paper. That can be a hard sell because it requires the lender to embrace change. So, it’s a balancing act for vendors...
What’s in a brand? A brand is the idea or image of a specific product or service that consumers connect with, by identifying the name, logo, slogan, or design of the company who owns the idea or image. Branding is when that idea or image...
There’s a lot of noise in the mortgage industry. So, in order to be effective you have to know how to get your message across. In the article “9 Ways to be a Positive Communicator” by Jon Gordon, he suggests: Shout Praise, Whisper Criticism – This phrase...
In the article entitled “How to Have the Most Productive Q1 Ever: 11 Helpful Tips,” written by Amanda Zantal-Wiener she rightly says that productivity is one of those things that’s too general to master quickly. You might be trying to get more done in a...
Believe it or not, we’re in 2017. So, you have to do everything possible to make this a banner year for your company. In the article entitled, “Want to Make 2017 Your Best Year Ever? This Olympic Coach Has a Super Simple Solution” by Chris...
Michael Hammond is an entrepreneur, business leader, and thought leader, he has extensive experience in Financial Services and more specifically financial services technology, and held prior executive positions such as CEO, CMO, VP of Business Strategy, Director of Sales and Marketing and Director of Marketing...